Picture this: You’re a parent of a 9 year old girl who
downloads a game on their Apple or Android device where she performs plastic
surgery on a plus sized woman using liposuction and facial incisions to make
her more “beautiful”.
What kind of message do you think this little girl is
conceptualizing about this game?
Such a game exists, or at least used to until it was taken
down from the App Store and Android Market. Plastic Surgery Barbie held its
description as, “This unfortunate girl has so much extra weight that no diet
can help her. In our clinic she can go through a surgery called liposuction
that will make her slim and beautiful." And this game was
targeted towards 9 year olds.
How objectifying, derogatory, and borderline sexist.
The concept of plastic surgery being aimed at girls who may
or may not have even hit their menstrual cycle yet is dizzyingly baffling. This
takes the Honey Boo Boo pageantry mentality of self and peer cosmetic
degradation, and shoots it into the stratosphere. This is a hop, skip, and a
jump from one of the most frightening words I can ever imagine a parent
hearing, “Mom! Dad! I want plastic surgery!”
But this isn’t just about little girls growing up so fast
that they’re contemplating controversial procedures, this is about the game’s appalling
messaging about self image. How do you think a plus sized pre-teenager would
internalize this whimsically portrayed specified solution to a subjectified
problem?
Dieting is difficult for all ages. Adults struggle with not
seeing instant results all the time. However children are far less patient, and
the worlds “…that no diet can help her” can easily validate her doubts in healthy
eating, let alone look at plastic surgery as an option. What’s equally damaging
is the description’s ignorant meaning of the world “beautiful”. This resurfaces
and even exacerbates the challenge millions of girls and women have faced for
decades: if you’re obese, “chubby”, or can even grab a small handful of belly
fat, you’re unattractive.
It’s important to note that after Plastic Surgery Barbie was
struck down by the digital stores, a new game Plastic Surgery Barbara was
erected likely dodging unauthorized and/or inappropriate use of the Barbie brand
after Barbie manufacturer Mattel publically distanced itself from the game. The
reskinned, renamed “Barbara” was struck down too. With the same assumption that
these two games were from the same developer, it just goes to show how sad,
desperate, irresponsible and unethically driven this studio is.
The standardized integrity of the industry is to wish every
game to succeed. However in the case of Plastic Surgery Barbie and the ghost “Barbara”
follow up, I can candidly say I’m glad this game has been terminated from the mobile
digital space.
Sources: BBC News
VIA: Polygon
This is TERRIBLE! Not to mention most women aren't actually "ugly" until they are VERY overweight. This app was sending a completely wrong and disgusting message! I am very glad its off the app store. I am an older brother to 3 and fortunately my little sis isn't into silly little games like these.
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